Final radio advert

 

first EDIT of Radio advert

 

PROPOSAL QUESTIONS

 

PROPOSAL VIDEO

 

First draft poster

 

final proposal

Pitch reflection

 

My marketing presentations have worked like an effective tool and I'm astonished by how well my audience understood the value of the extensive audience and product research I completed. I believe I was successful in developing a marketing strategy that connected with my target audience's wants, needs, and pain areas. I improved the product through product research to better fulfill the needs of the target market. 

This study entailed polling prospective clients' opinions while analyzing current data. I am convinced that by catering to their interests and desires, I can draw in more clients because my items stand out in the market. Overall, I'm proud of the work I put into honing my product and discovering more about my target market. It fosters Increasing sales and fostering enduring brand loyalty will increase brand recognition in your target market. I am aware of the significance of concentrating on substance and research when attempting to enhance my pitch. to improve my sales pitch's content by include all key components, including a strong opening, a clear value proposition, a competitive analysis, a unique selling proposition, a marketing strategy, and a call to action. 

Making sure the data is clearly organised, simple to comprehend, and emphasizes the key aspects of my offering or service. I am aware of how crucial it is to carry out careful research on the tastes, aspirations, issues, and behaviors of my target audience.Using this information, I'll craft pitches that appeal to them and meet their needs. I think I can do better.  reach out to the intended audience. 

I understand the power of visual design and presentation when it comes to grabbing and holding the audience's attention during presentations. Make an effort to illustrate the worth and advantages of the good or service using eye-catching visual aids like graphs and pictures. When I'm giving my sales presentation, be enthusiastic and assured. I believe that by concentrating on these topics, a better and more persuasive presentation may be delivered.

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rational for ideas

The final idea I have chosen for the tv radio advert is where i have a group of teens at a party sad and depressed and not enjoying themselves however there's a group of old people enjoying the music and dancing. The Wispa suddenly changes the whole mood of all the kids as they eat it they become happy and energetic and start to dance furthermore enjoying the party.

The first idea was rejected as it was a very difficult task to record it included a lady sitting on the train and is bored, she then decides to have a Wispa bar, and she becomes happy and starts to dance. Due to our schedule and timing of filming I would end up filming in rush hour times most of the days of filming and would not be able to record the best shots due to a packed train. Furthermore, in order to arrange the right location would be very hard as some actors may live far and we will have to shoot in a moving train as the train service will be still running this again causes difficulties as we may end up far due to re shots and different angle shots. 

The second idea was also rejected this was mainly because I thought it was too simple and would not appeal to the audience very well. However, I have saved this idea as my back up if my main idea doesn't go to plan. the idea consisted of a man sitting at his work in an office chair and is very bored and fed up with all the work his boss has given him however he grabs a Wispa bar from the work canteen and suddenly becomes full of joy, excitement and happiness. the idea of being a simple story line that is easy to film didn't impress me as I'm trying to create a high-quality video that will include a range of different skills that I will use to produce the advert. 

The thrid idea was chosen as i believe that the idea will interest the consumer furthermore the idea will be easy to film which will allow me to create a high quality video that will interest my clients it will adhere to the briefs parameters. i selected it as i believe that it will bring a huge number of audience to purchase the product.

AUDIO STORYBOARD

 

RISK ASSESSMENT

 

First draft script

 

Cadburys Wispa advert

 

INT – Main hall - MORNING

 

JINGLE

 

This is brought to you by the sponsors with Cadburys featuring the Wispa bar.

 

 

 

(MUSIC)

(Kid 1)

 

THIS DISCO IS SOO BORING

 

(GRANDMA 1)

 

OOOO THIS IS A LOVELY PARTY

 

(KID 1,2,3)

Stare at the grandmas and feel embarrassed.

 

(KID 2)

HERE TRY THIS GUYS

(The kid takes out a Wispa bar and gives it to his friends.)

 

(UPBEAT MUSIC PLAYS)

(The kids are dancing and enjoying the party.)

 

(KID 3)

Wispa me something!!

(The chocolate bar slogan is said as it goes to the end picture of the bar)

Advertisement crew list

 

Production Schedule

 

Advertisement Cast list

 

CALL SHEET

 

10 questions

1.  What social media platforms will you be using to promote the chocolate
2. How will you ensure your advert reaches the consumers?
3. How will u make sure that your advert is the same as cadburys 3.5million one?
4. Using the mix of old and new how will you be certain that everyone will like the idea of that?
5. What help or inspiration will you be using to ensure your advert is at a good standard?
6. What will your radio advert include of?
7. Using the same colour scheme do you think it will affect the feedback from consumers?
8. How will you plan your advert to ensure that consumers and the client will like it?
9. What resources will I use to promote the advert?
10. Will u be scheduling your advert at earlier times if so why and if nit why?