KFC did a great job of promoting the campaign to their target audience with the Twister Wrap campaign I mentioned in both the video ad and the billboard ad. KFC greatly increased the value of the product at £1.98. This is attractive to the general public because it is very cheap and affordable. Since KFC is a giant fast-food chain, viewers and customers have trust and certainty to purchase its products. product. In addition, KFC has adopted a house colour cantered on red, which increases brand recognition.
Proche has done a great job promoting the new Cayenne GTS campaign to their target audience. In the video ad, we can see Porsche successfully conveying the idea that her car is a family her sport SUV. This was demonstrated by the group of people who saw the family happily huddling around the car, while both the video of the car speeding through the city and the billboard ad had a small cutscene. It turns out that Porsche has decided to use her one of the best-selling colours in the car. Red allows the car colour-loving public to be more interested in buying and enjoying cars. In addition, Porsche uses the slogan "No Substitutes", which is used in all Porsche advertising and corporate slogans, to help viewers recognize and familiarize themselves with the brand.
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